*Beyonc? continues to prove she is not only fierce on the stage, but also behind the scenes. The megastar is using her platform to inspire young people to “BeyGood” following her positive examples in leadership. Once more she has put her money where her mouth is and awarded four HBCUs scholarships of $25,000 each.
Morehouse College in Atlanta, Georgia; Fisk University in Nashville, Tennessee; Grambling State University in Grambling, Louisiana; and and Texas Southern University in Houston is in line to receive the monies.
Bey is definitely on a mission, and she is urging other businesses will step up and join her.
In an apparent say no more move, Google.org has stepped up to match the star’s original $100,000 grant.
“Google understands the vital role historically black colleges and universities play in delivering a high quality and culturally responsive education,” states Maab Ibrahim, a Google.org program manager. “In the last several years, Google has launched innovative programs to close the distance between Silicon Valley and HBCUs; we are proud to continue that commitment by matching Beyonc?’s generous donation.”
HBCUs are institutions of higher education in the United States that were established before the Civil Rights Act of 1964 with the intention of primarily serving the African-American community.
“Partnering with organizations like Google.org in support of HBCUs is our way of elevating cultural touchstones that paint a clear picture of excellence and opportunity through diverse education,” states Ivy McGregor, Director of Philanthropy and Corporate Relations at Parkwood Entertainment, which houses BeyGOOD. “We challenge other businesses across the country to join us in this commitment to higher education and investment in the future.”
On Saturday, April 14, Beyonc? made history at the 2018 Coachella Valley Music and Arts Festival by becoming the first Black woman to headline in the festival’s 19-year run. The jubilant set, housed on a pyramid stage with 150-plus cast members, dutifully in-sync, was the first time the icon returned to her home, the stage, in over one year.
The show, with its homage to excellence in education, was a celebration of the homecoming weekend experience, the highest display of college pride. The energy-filled production put the spotlight on art and culture, mixing the ancient and the modern, which resonated masterfully through the marching band, performance art, choir and dance. It was the impetus to mark her second scholarship program.
“As a Morehouse graduate myself, I can attest that HBCUs provide both an excellent educational opportunity, as well as a community of support that lasts a lifetime,” says Steve Pamon, President and COO of Parkwood Entertainment, the company serving as the umbrella for Beyonc?’s production and business ventures. “The lifeblood of that community is an annual pilgrimage to homecoming. This scholarship program can ensure that more students will enjoy the HBCU experience that continues to enrich my life.”
A total of eight schools will now receive Homecoming Scholars awards for the 2018-2019 academic year, including awards previously-announced for Xavier University of Louisiana, Wilberforce University in Ohio, Tuskegee University in Alabama and Bethune-Cookman University in Florida.
One winner from each school will receive $25K for the 2018-2019 academic year for study in various fields. This is the second year of scholars programs created by Beyonc?.
The Formation Scholars Awards Program, also a merit scholarship program, was established in April 2017 in celebration of the one-year anniversary of LEMONADE, Beyonc?’s critically-acclaimed and globally-lauded 2016 visual album. The Formation Scholars awards encouraged and supported young women who are bold, creative, conscious, confident and unafraid to think outside of the box.
The Homecoming Scholars Award Program for 2018-2019 will expand to qualifying students at the universities, regardless of gender. The disciplines will include literature, creative arts, African-American studies, science, education, business, communications, social sciences, computer science and engineering. All applicants must maintain a 3.5 GPA or above. All finalists and winners will be selected by the universities. Winners will be announced this summer.