*Well look what we have here. A children’s clothing line company named, Just Add A Kid, features T-shirts of cartoon character bodies that range from cowboys, surfers, princesses, angels, animals and a variety of occupations.
This was a really cute idea until the face of an African American kid was paired with the body of a monkey.
Now the company – which is chalking it up to “a total misunderstanding” – is under fire and defending themselves against the photo, which was uploaded to Twitter on Wednesday.
“We are looking into all the situations that occurred around this little incident,” company co-creator Lowell Cohen told the Daily News by phone. “We’re looking at the vendor, we’re speaking to our employees.”
Cohen declined to say which vender the monkey photo was snapped at.
Apparently, the company leaves the decision as to how the shirt is marketed up to the individual vendor; who places the T-shirts on hangers and pairs the body on the shirt with the cardboard face of a kid.
“The head shots on our hangers are intended (to) reflect the different cultures of our happy customers, and are distributed separately to our shirts,” the company said in the statement. “In this particular case, one of our retailers paired a particular hanger with a shirt without consideration for how it may appear to many consumers. We are taking steps to prevent this from happening again.”
Read more at The New York Daily News.